Health Education Media Specialist

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About New York State Department of Health

Duties

Major Function: Outreach & Events

• Identify and build partnerships with organizations in the upstate region to increase NYSOH visibility and develop scalable statewide outreach campaigns
• Build and maintain partnership contact database; identify opportunities to expand partnerships and program visibility
• Assist in facilitating NY State of Health's presence at various events (e.g., professional conferences, community/cultural events, job fairs, events hosted by legislators) with an informational booth, presentation, and/or other sponsorship opportunities.??

Major Function: Communications & Marketing

• Draft editorial content for internal and external platforms, including reports, publications, social media, and other communications requests
• Assist in developing talking points, press statements, and communications supporting NYSOH events/outreach, program priorities, and other marketing needs
• Work with outreach partners and stakeholders on marketing materials, and branding opportunities

Major Function: Digital Content/Maintenance

• Support ongoing digital content updates that enhance user experience and enrollment pathways
• Collaborate with IT partners to ensure websites are updated, consumer-friendly, and accessible
• Ensure that outreach events are posted across digital platforms and can be easily accessed

Major Function: Project Management

• Serve as subject matter expert and internal resource for NY State of Health
• Lead key projects ensuring adherence to NYS DOH processes and policies
• Identify opportunities to streamline and improve project outputs across departmental initiatives

Qualifications

Non-Competitive Minimum Qualifications:
Seven years experience in the preparation and distribution of health education or health promotion materials in both print media (e.g. brochures, posters, ads, newsletters) and electronic media (e.g. radio and TV public service announcements, videos, interactive computer programs).

An associate degree may substitute for two years of experience; a bachelor’s degree may substitute for four years of experience; a master’s degree may substitute for five years of experience; and a doctorate may substitute for six years of experience.

Competitive Minimum Qualifications:
Current NYS DOH employee with a permanent or contingent-permanent, competitive status as a Health Education Media Specialist 3, G23

Provisional Appointment: In the absence of an eligible list with three or more candidates willing to accept a position, a temporary provisional appointment may be considered. For provisional appointment, candidates must meet the non-competitive minimum qualifications as seen above or be a current NYS employee with 1 year experience in a permanent or contingent-permanent, competitive status as a Health Education Media Specialist 2.

If three or fewer New York State Department of Health promotional candidates respond to this notice, the agency may, at its discretion, nominate a qualified employee for non-competitive promotion under the provisions of Section 52.7 of the Civil Service Law.

Preferred Qualifications:

• The successful will be highly organized, detail oriented, possess strong interpersonal skills for working in a cross-functional team environment and have effective time management skills to maintain multiple projects with complex details and timelines. Must be able to adapt to changing deadlines and priorities and input from a broad spectrum of stakeholders.
• The ideal candidate must have excellent communication, writing, and editing skills and have familiarity with public health insurance programs.
• Experience in community outreach in a non-profit, social service, academia, or government organization required; additional experience in event coordination/logistics preferred.
• Experience in a Microsoft Office 365 environment using Word, Outlook, Excel, PowerPoint, Teams; experience with popular meeting platform software such as Zoom, WebEx
• Must possess a strong understanding of New York State, specifically its upstate regions.

Some travel may be required.

Multi-lingual preferred

This position will report in NYC or Albany

Application instructions

Please submit your resume and cover letter as one (1) document, preferably in PDF format, by email to [email protected], with Reference EM/99919/HEMS3/ALBANY included in the subject line or by mail to Human Resources Management Group, EM/99919/HEMS3/ALBANY, Rm 2217, Corning Tower Building, Empire State Plaza, Albany, NY 12237-0012, or by fax to (518) 473-3395. Failure to include the required information may result in your resume not being considered for this position.

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